Projects:
Some work focused on understanding behavior, finding opportunities, and finding what works.
In-Venue Commerce Evolution
Ethnographic field research leading to a strategic rethinking of in-game concessions.
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Home Buying Experience Vision
Contextual research and service design leading to a unified end-to-end mortgage experience
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Diabetes Smart Assistant
Behavioral research and product design leading to effective daily intervention powered by AI-powered
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Medical Device & IFU Optimization
Usability research leading to reduced pediatric injection failures through ergonomic and instructional redesign
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Personal Allergy-Symptom Manager
Research and development leading to personalized symptom predictions powered by environmental and crowd-sourced data
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